A digital gateway for study-abroad guidance
Times Consultant’s broad range of services and destinations also needed to be presented within one coherent experience. A clear route was needed from early research to a consultation request, whether the website was being visited on a desktop or a phone.
Times TX
· 1 min read
Client: Times Consultant
Category: Education · Website
Subtitle: A connected web experience was created to help prospective students explore study options and request guidance.
The challenge
A study-abroad decision can involve destinations, universities, applications, visas, and many questions along the way. For Times Consultant, these services and resources needed to be presented through clear paths so that prospective students could find relevant information and reach an adviser.
The solution
A website was built around the student journey. Study destinations, counselling and visa-support information were brought together with practical guides, events, and consultation options. Clear routes to enquiry were placed throughout the experience, while the breadth of Times Consultant’s services was made easier to explore across devices.
The organisation’s scale and international reach were also given space in the experience, so that students could understand the support available before making contact.
The outcome
A central online destination is now available for students researching overseas education. Information can be explored by topic or destination, and guidance can be requested through the website. The result is a clearer digital starting point for a complex, personal decision.